gen z

Porcelain Safehouse: How ‘bathroom camping’ became Gen Z’s mental health break in the workplace

Jesse Kessenheimer

‘You’re cooked!’: How the exhausting chore of posting has created an obsession with culinary slang

Ally Perry

Lost in the Sauce: Why pre-Internet nostalgia is completely unshakable, as modern media drowns in oversaturation

Jesse Kessenheimer

‘Sad’ Millennial Beige Isn’t Sad at All, Young Adults Are Just Too Easily Influenced

Bar Mor Hazut

Gen Z’s Internet Cynicism and ‘Cool Girl Culture’ Is Trying to Ruin Millennial-Born Carefree Cringe

Lana DeGaetano

‘Dumbing It Down’: How brainrot memes have satisfied our craving for simplicity through Neanderthalic humor and escapism

Jesse Kessenheimer

‘Fighting algorithm hypnosis:’ As Gen Z and millennials stray from social media, they now have to worry about their Boomer parents getting addicted to the screen

Jesse Kessenheimer

Old Souls: Why the dwindling prospects of retirement have turned traditionally geriatric hobbies into the new quarter-life crisis

Jesse Kessenheimer

‘THIS is my emergency contact’: Why goofifying a fundamentally unserious romantic partner makes Gen Z feel safe despite the looming insecurity of the future

Jesse Kessenheimer

'The most unserious generation': The millennialfication of Gen Z and why Zoomers have always been millennial lite

Ally Perry

‘The kids yearn for 2014 Tumblr’: Algorithms ruined the original intention of social media and left us uninspired

JR Atkinson

Kids? In this economy?!: How dog parents achieve familial fulfillment despite being childfree, loving their furbabies as if they were human

Jesse Kessenheimer

‘He's running for Gen Z president': Timothée Chalamet’s expert understanding of the internet has cemented him as Gen Z’s quintessential movie star

JR Atkinson

‘Gaining 10 Aura Points vs. Losing 10 Pounds’: Why Millennials and Gen Z Have Ditched Antiquated New Year’s Resolutions to Prioritize Self-Improvement

Jesse Kessenheimer

‘Addison Rae won over a side of the internet that had once despised her’: How the former TikTok star broke the curse of her mainstream origins and became cool

JR Atkinson

Memeifying Marketing: Why Brands Have Embraced the Meme, Flooding Our Feeds With Cringe for the Sake of Being Memorable

Jesse Kessenheimer