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‘Free Sample’ TikTok is Making the Social Media Platform One Big Advertisement

‘Free Sample’ TikTok is Making the Social Media Platform One Big Advertisement

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‘Feral Child Summer’ is the Millennial Parenting Antidote to iPad Babies

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Corporate Influencers are Trying to Romanticize the 9-to-5, and It’s Not Working

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The ‘Da Vinki Twins’ Are the Only Good Influencers On the Internet

Why Addison Rae Is Not a Good Pop Star: From a Pop Music Fan

Why Addison Rae Is Not a Good Pop Star: From a Pop Music Fan

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There Are Too Many ‘Man-On-the-Street’ Interviewers On Social Media and They’re Only Getting Worse

‘Sad’ Millennial Beige Isn’t Sad at All, Young Adults Are Just Too Easily Influenced

‘Sad’ Millennial Beige Isn’t Sad at All, Young Adults Are Just Too Easily Influenced

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The creative entrepreneur: Why the process, and not the art, is the reason artists succeed on social media

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‘Dumbing It Down’: How brainrot memes have satisfied our craving for simplicity through Neanderthalic humor and escapism

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‘I’d be crazy not to do it again’: People actually bought tickets to Fyre Festival 2 in a race to the bottom of content creation clout

How to Adapt a Video Game for Film & TV: Either Be Deeply Unserious like ‘Minecraft’ or Deeply Serious like ‘The Last of Us’

How to Adapt a Video Game for Film & TV: Either Be Deeply Unserious like ‘Minecraft’ or Deeply Serious like ‘The Last of Us’

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‘Heaven is a spotless kitchen with a perpetually restocked fridge’: In a chaotic world, cleaning videos give us a sense of control over our lives

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Brands Sell Out Not Only Because They Want To, But Also Because They Have To

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Nobody Is Actually Doing a ‘Morning Shed,’ Hyper-Optimized Beauty Routines Are Just the Latest Form of Engagement Bait

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‘Your TikTok auntie’: How older women are keeping the Gen Z app from completely crumbling to consumerism

TikTok relationships officially crossed the line between the real deal and carefully curated illusions, and it’s messing with our heads

TikTok relationships officially crossed the line between the real deal and carefully curated illusions, and it’s messing with our heads

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